Welcome, tech-savvy travelers and enthusiasts

Welcome, tech-savvy travelers and enthusiasts, to the Businabox corner of the digital universe!

We've created a quick-read blog section because, while navigating the enormous and fast moving world of technology can be a lot of fun, it can also feel overwhelming.

It is likely you've found social media content and blogs claiming to be the very latest, most innovative and comprehensive developments in technology or AI. Or the latest crypto blockchain web 3 trend that you absolutely have to watch or read, according to the click bait title. But let's be real for a moment; how many of those blogs are genuine, human-created stories? A great many are generated by a mysteryous form artificial intelligence, which search engines strive to identify and punish by (sometimes) ignoring them.

Because algorithms reign supreme, don't they?

Well, we are mostly likely benefiting from Google's search bots having developed a taste for promoting authentic content. The AI blogs and articles that read like they've been churned out by a content generator that won't switch off definitely exist and will do for a long time to come. They might hit some of the right keywords and phrases, but they lack the feeling or excitement that makes reading so compelling, never mind inducing a call to action. And a high degree of annonymity remains when it comes to knowing who is prompting the AI to create the content, posting it and devilishly enjoying watching the traffic and engagement KPIs take off.

Fear not, for Businabox aims to remain a digital oasis where authenticity is a highly valued business belief. We're won't regurgitate stale information or bombard anyone with mind-boggling data points that are impossible to digest or remember. We stick to clean, simplified and meaningful measurements that tell a story in seconds, giving our partners the best possible advantage when it comes to knowing where best to invest in technology, data and digital marketing.

So, what sets us apart from the oceans of AI-generated fluff? For starters, our team is comprised of real, flesh-and-blood humans with a genuine love for travel and technology. Our results speak for themselves; we measure changes across a vast array of data, finding correlation and assessing the impact of developments against revenue and related metrics, overlaid with expert interpretation. When we use AI, we do so to make us more efficient and to support analysis, not to outsource human intelligence! We pride ourselves on being able to explain options, trends and investment cases in a non-tech, simplified manner, while bringing a unique perspective for partners and collaborators.

So, fellow travelers, operators, and tech professionals, whether you're a digital nomad seeking the latest in transportation technology or a weekend exoplorer in search of your next adventure, consider this your invitation to join us in navigating a new journey with ever-expanding boundaries. Welcome to Businabox and happy travels.